New Zealand Avocado Growers Association (NZ Avocado) is the public face of the $130 million New Zealand avocado industry, created to promote the sale and consumption of avocados.

As a non-profit, NZ Avocado manages research and development programs, coordinates and disseminates industry information, lobbies and liaises with government officials and provides a structure to foster growth across the industry.

Designed to act as a portal for growers, packers, exporters and local marketers, the NZ Avocado system provides access to highly specialized apps including a Spray Diary to log essential information about growing activities, as well as an AvoTools app and associated websites used to ensure compliance to international regulations.

The organization faced the challenge of finding a single sign-on solution to dramatically reduce complexity, minimize calls for password assistance, increase security and help keep users engaged and using key apps.

It found its answer in Idaptive. Here’s NZ Avocado’s story…