Cybersecurity News in Asia

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Group-IB announces regional diversification of business

SINGAPORE, July 6, 2022 /PRNewswire/ — Group-IB, one of the global leaders in cybersecurity, has completed the first step in a series of actions aimed at separating its Russia and CIS business. Group-IB has just transferred its activities in Russia to a new entity under local management.

The company’s global headquarters registered under the legal name Group-IB Global Private Ltd. (Singapore) will continue to manage its Threat Intelligence and Research centers in Southeast Asia (Global HQ in Singapore), Europe (regional HQ in Amsterdam) and the Middle East (regional HQ in Dubai) while pursuing Group-IB’s mission and protecting its clients in these areas. Russia and CIS business from now on will evolve independently.

The two businesses’ financial flows are totally separated from each other including their costs and revenues. As per already applied internal regulation since the establishment of the Singapore headquarters, no revenues generated in any of Group-IB Global Private Ltd.’s subsidiaries are used to fund any activities in the Russia and CIS region. 

As a next step in the process, Group-IB Global Private Ltd. is committed to change its ownership structure so that in 6 months’ time Group-IB’s global assets and Russia and CIS assets would be owned by different stakeholders and UBOs.

Group-IB’s regional HQs are self-sufficient in terms of core business capabilities with best-in-class experts covering all technical functions (Digital Forensics & Incident Response, Cyber Investigations, 24/7 Computer Emergency Response Team, Threat Intelligence, Managed Cybersecurity services, R&D, etc). At the same time, Group-IB will now accelerate its global talent relocation program for management staff and technical specialists, launched in 2019 with the opening of Group-IB headquarters in Singapore. All the regional HQs are continuously enhancing their teams by hiring and developing local talent.  

“Group-IB at its core has always pursued the mission of fighting cybercrime globally”, comments Dmitry Volkov, Group-IB Global CEO, “Amidst the world and market uncertainty, we have decided to implement these changes to be able to continue to follow this mission, independent of external circumstances. We believe this will provide more market freedom and will allow us to accelerate business development in every region of Group-IB’s operations as well as bring us closer to our goal of becoming the most influential power in the fight against cybercrime”.

The diversification of business will let Group-IB to be more flexible and independent in order to keep developing its global threat hunting infrastructure, and to study local threats with the goal of providing best-in-class defense against cyber threats for its customers and partners in every region of operations. The split-off of assets is one more step in Group-IB’s long-term strategy to build the first decentralized and independent cybersecurity company relying on self-sustaining full-fledged Threat Intelligence and Research centers capable of supporting customers and developing strong partner networks in every region.

 

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Chefcart Launches Private Beta to Connect Singapore’s Restaurant Industry Players

SINGAPORE, July 6, 2022 /PRNewswire/ — Chefcart Pty Ltd, a forward-thinking Singaporean technology company, is set to launch the Private Beta version of the “Chefcart” app to registered users on 6 June, 2022. The app will be available on iOS and Android as well as a web app desktop version.


Chefcart was created to tackle the biggest issues faced by both sides of the restaurant industry chain. For restaurants and chefs, the app helps with issues such as order errors, finding appropriate suppliers and communication issues such as staying informed and up to date. For manufacturers and suppliers on the other hand, Chefcart will be able to help digitalize and organize order-taking procedures and deliveries, reducing the likelihood of mistakes by up to 82%.

“With businesses involved in the restaurant industry, the biggest obstacles to better revenue numbers are two-sided. The first side includes market exposure and visibility, while the second is the management of produce and minimization of food waste. Due to this, we have created Chefcart to be a powerful tool for restaurants and supplier businesses. Chefcart will not only expose and connect users in one of the largest restaurant databases nationally but will also revolutionize their supply ordering and management processes for the better,” said Martin Mora of Chefcart.

Most importantly however, one of the main drivers behind the development of Chefcart is to significantly reduce food waste in Singapore, which Chefcart believes is the third most effective way to address climate change. Each year, the estimated amount of food waste generated rises up to 744 million Kg in Singapore alone, with the commercial sector losing up to a staggering $2.54 billion worth of food. With such numbers, Chefcart believes their solution can lead the food waste reduction revolution.

“Chefcart is launching in Singapore at a crucial time. With the National government deciding to push towards transforming Singapore’s food supply chain to address food security problems, digital platforms like Chefcart can help bridge the gap and facilitate an easier transition towards sustainable food production,” says Martin Mora, Chefcart’s Launch Manager for Singapore.

To register for the private Beta, visit https://www.chefcart.com.au/private-beta-sg

About Chefcart

Chefcart is a technology company. It works as a bridge between food suppliers and restaurants, streamlining their processes and helping them reduce inefficiencies, with the objective of reducing food waste.

For more information, visit www.chefcart.sg

For media enquiries contact Martin Mora:
+65-6809-5023
martin.mora@chefcart.com.au

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2022 International Scientific and Technological Innovation Conference on Green Development Kicked off Online

BEIJING, July 6, 2022 /PRNewswire/ — On July 6, the 2022 International Scientific and Technological Innovation Conference on Green Development was held online with the theme of “Pursuing Cooperation and Sharing in Green and Low-Carbon Development”, to allow well-known experts, scholars, environmentalists and scientific and technological workers at home and abroad to freely exchange online and jointly discuss the blueprint of building a beautiful China with green technology.

At the Conference, keynote reports titled “Strengthening the International Cooperation to Promote Green Recovery with Concerted Efforts”, “Scientific and Technological Innovation and Sustainable Development”, “Construction of a Clean, Low-carbon, Safe, and Efficient Hydrogen Energy System”, “Long-term Plan and Low-carbon Action: The Strategy and Practice of Faurecia for Carbon Neutrality” and “Green Innovation and Cooperation in the Era of Sustainable Development” was delivered by Li Bo, Vice President of the International Monetary Fund (IMF), Gong Ke, former President of World Federation of Engineering Organizations, former President of Nankai University, and Foreign Academician of the Russian Academy of Cosmonautics, Ouyang Minggao, Academician of Chinese Academy of Sciences, Professor of Tsinghua University, and Director of State Key Laboratory of Automotive Safety and Energy in Tsinghua University, Francois TARDIF, President of Faurecia China, and Alessandro Golombiewski Teixeira, former President of the World Association of Investment Promotion Agencies (WAIPA), former Minister of Tourism of Brazil, and former Special Economic Advisor to the President of Brazil, respectively. Duan Jin, Vice Chairman of Urban Planning Society of China, Academician of Chinese Academy of Sciences and Professor of Southeast University, released the world’s first “Park City Index“.

Thematic forums themed on Green Development, Green Energy Development, Green Life, Green Hydrogen Production and Green Agriculture was held to fully demonstrate China’s achievements in the development of green technology and promote the transformation of China’s plan and wisdom into a worldwide consensus.

The International Scientific and Technological Innovation Conference on Green Development is held every two years as a brand event of the China Association for Science and Technology. Since its launch in Sichuan in 2018, it has been successfully held for two consecutive sessions. This year, it was held in Yinchuan, Ningxia to facilitate the building of the “pilot area for ecological protection and high-quality development in the Yellow River Basin” and contribute scientific and technological strength to the development of a beautiful China.

 

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Choiceform drives the growth of company by upgrading CEM concept to the Total Experience Management platform TX

SHANGHAI, July 6, 2022 /PRNewswire/ — Choicefom, China’s leading CEM management platform provider introduced a brand-new CEM concept to its Total Experience Management platform TX that helps to improve customer experience and clients’ business performance. According to forecasts from IDC, QY Research and Touch PointChina’s customer experience management (CEM) market is on track to grow to US$1.8 billion in 2022, accounting for 15 per cent of the global market. China is now stepping into a fast track of enterprise growth with the focus on enhancing the customer experience.

With the new concept, Choiceform helps to create business growth for its clients through its absolute advantages in three steps.

1.Launching its strategic concept of the Total Experience Management  

In China, many industries are about to enter the stage of slow growth and saturation. For companies, the demand for consumer insights and for experience data is growing rapidly, opening the way to significant development potential for CEM. It may soon become something no company can do without. Consequently, it becomes very important to accurately define CEM. The TX Total Experience concept proposed by Choiceform is a customer-oriented strategic management system that includes brand experience (BX), product experience (PX) and service experience (SX), supplemented by employee experience (EX). The perfect combination of the four metrics demonstrates a complete holistic consumer insights which drives enhanced experience management. Not to be overlooked is that employees will also directly affect how a customer feels about the company and the brand. CX and EX will form a positive cycle of complementary and sustainable development. Choiceform TX was born from the concept that CEM must be comprehensive.


2. Improving customer satisfaction with scalable one-to-one interactions across the customer’s whole life cycle

The customer journey is an important vehicle to creating the best customer experience. Choiceform emphasizes the use of Moment of Truth to define the experience strategies, and to merge the scattered operational data with quality experience data scientifically. Across the full life cycle, in addition to solving the problem of  data silos and achieving data convergence, it is more important to uncover the painpoints and unmet needs so as to transform and reshape the experience. When optimizing the interactions with customers, Choiceform TX will automatically initiate sustainable and scalable one-to-one interaction campaigns. The automatic advance warning + multi point trigger mechanism creates a one-stop professional and standardized closed-loop management system, to ensure a sustained interaction across the whole life cycle in real time. Based on the development plan for modular applications, Choiceform will expand from a SaaS platform provider to PaaS platform provider starting this year, making it easier for companies to connect with different SaaS applications.

3. TX is not just a tool, but the brain of enterprises developing the date-driven scientific strategic growth decision

Discovery and predictions are the core of insights, while effective decisions based on the conclusions is the ultimate goal. In the future, companies that can minimize the process from data collection to decision making will be better positioned to seize market opportunities. The Choiceform TX platform truly makes data work, discovers and identifies the most valuable information for companies, and empowers them to find the best marketing paths through intelligent and digital technological innovation, transforming every decision into one that is science-based and informed. The value of Choiceform does not only lie in helping companies collect data, but about helping them improve customer satisfaction, retention, and ROI conversion rates. This is the unmistakable difference between CEM and other big data solutions. CEM is no longer a tool to execute processes, but a key factor in driving strategic business decisions.


Data and technologies are the basic elements, but data security in its most comprehensive form is the fundamental protection.

Choiceform’s “data security control center” provides security protection for different data levels and covers the whole data life cycle from generation to deletion. Firstly, infrastructures with comprehensive defense capabilities are built to cover the security baseline in the machine room as well as across the network, system and application data, so as to improve the capacity to deal with advanced security threats. Secondly, a resource management infrastructure is built to prevent unauthorized data access and maintain data confidentiality, integrity and availability through data encryption, key management and data shielding, among other techniques. Thirdly, normalized security operation infrastructures are built for compulsory implementation of secure development lifecycles (SDLs), effectively removing security vulnerabilities, as well as for dealing with every kind of security issues in a comprehensive, networked, systematic way through continuous implementation of vulnerability scans, penetration tests, code audits, security scheme design and implementation, security training and establishment of emergency response teams. Choiceform is committed to implementing data security standards in compliance with the strictest regulatory guidance.

Integrating its advanced abilities in providing customer insights with technologies to empower industry development

Choiceform’s business has from day one been CEM, with its prowess in technology integration and in providing customer insights setting it apart from the competition. Founded in 2015, Choiceform currently has teams in Shanghai, Beijing, Guangzhou and Wuhan, serving customers in the automobile, real estate and property, finance, fast moving consumer goods (FCMG), computers, communications, consumer electronics and gaming sectors, among others. Core R&D teams account for 65% of the firm’s headcount. Choiceform has also assembled an insight team led by senior industry experts, all with more than 20 years’ experience, to drive the global data insights practice.

Choiceform Founder and Chief Executive Officer Wester Xi said, “This year is the seventh year since our inception. Choiceform has it in its roadmap to build a world-class product with Chinese characteristics and to continue driving the development and growth of the Chinese CEM market.”

About Choiceform

Choiceform is China’s leading Total Experience Management platform. It is the new growth engine for customer-centric enterprises. The company is dedicated to integrating multi-source data, discovering and predicting the real needs and preferences of every customer through cloud technologies, while delivering solutions that drive science-based decision-making across organizations.

For more information, please contact:

liz.zhao@choiceform.com 

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CCTV+: Xi: China ready to promote more robust, greener and healthier global development

BEIJING, July 5, 2022 /PRNewswire/ — China is ready to work with countries around the world to promote more robust, greener and healthier global development, said Chinese President Xi Jinping in a congratulatory letter to a forum on global development held in Beijing on Monday. 

 

The world is facing drastic changes and a pandemic both unseen in a century, and the global economic recovery is weak and sluggish, Xi said.

The development gap between the North and the South is widening, and the world has entered a new period of turbulence and changes, he said, adding that promoting global development has become a major subject faced by mankind. 

Therefore, China proposed the Global Development Initiative, Xi said. China is ready to make joint efforts with countries around the world to follow a people-centered approach, stay committed to benefits for all, and prioritize development on the international agenda, said the Chinese president. 

He stressed China’s readiness to work with other countries in promoting innovation-driven development and harmony between man and nature, accelerating the implementation of the United Nations’ 2030 Agenda for Sustainable Development, and pursuing more robust, greener and healthier global development. 

The Global Development Initiative was put forward by the Chinese president in September last year at the general debate of the 76th session of the UN General Assembly. 

The forum, named “Global Development: Common Mission and Contributions” Think Tank and Media Forum, was held by the State Council Information Office, co-hosted by the Chinese Academy of Social Sciences, Development Research Center of the State Council and the China Media Group. 

Link: https://youtu.be/wCor-gxxSn8 

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Computime Group Limited (Stock Code: 320.HK) Announces FY 2021/22 Annual Results

 
 

Resilient Business Performance amid Macro Uncertainties

Revenue Increased by 16.4% YoY to HK$4,184.8 million

Net Profit Increased by 3.5% YoY to HK$84.2 million

Financial Highlights

For the year ended 31 March

FY2022

HK$ million

FY2021

HK$ million

Change

Revenue

4,184.8

3,596.7

+16.4 %

Gross profit

537.3

465.8

+15.4 %

Profit attributable to owners of the Company

84.2

81.4

+3.5 %

Basic earnings per ordinary share            (HK cent(s))

10.01

9.69

+3.3 %

HONG KONG, July 5, 2022 /PRNewswire/ — A leading technology, brand, and manufacturing company and an enabler of smart and sustainable living, Computime Group Limited (the “Company” or “Computime”, together with its subsidiaries, collectively the “Group”; stock code: 320.HK) is pleased to announce its annual results for the year ended 31 March 2022 (the “Year”).

Results Overview

The Group performed admirably despite severe supply chain disruption as well as the surge in commodities prices as a result of COVID-19 resurgence. Benefiting from the resilient business performance and sales growth across both of the Group’s operating segments, revenue for the Year increased by 16.4% year-on-year (“YoY”) to approximately HK$4,184.8 million (FY2021: HK$3,596.7 million). The Group also took active measures to manage its rising raw material price and production cost, with gross profit margin maintained at 12.8% (FY2021: 13.0%), and gross profit increased to approximately HK$537.3 million (FY2021: HK$465.8 million). Along with stringent cost control measures, profit for the year attributable to owners of the Company recorded a steady increase of approximately 3.5% YoY, from approximately HK$81.4 million last year to HK$84.2 million this year. As an appreciation for shareholders’ support, the Group also proposed a final dividend of HK4.75 cents per ordinary share (FY2021: HK$5.95 cents).

Overall, the Group responded swiftly to market changes and managed to alleviate the worst of the impacts. The satisfactory financial performance during the Year has reflected its operational resilience, increasing market share, and expanding client portfolio and order book in a highly complicated market.

Segment Review

During the Year, the Group continued its commitment to advancing smart and sustainable living through its two key operating segments, namely the Smart Solutions (“SS”) segment and Contract Manufacturing Services (“CMS”) segment, providing premium products and value-added solutions to its international customers.

Revenue for the SS segment was approximately HK$1,281.4 million (FY2021: HK$1,092.3 million), representing an increase of 17.3% YoY, mainly due to the increase of orders attributable to the growing awareness of household energy-saving among consumers. As for the CMS segment, the Group recorded a segment revenue of approximately HK$2,903.5 million (FY2021: HK$2,504.4 million), a YoY increase of 15.9%, attributable to the strong order demand from customers across the entire Year.

Its branded business, Salus Controls, also delivered a strong performance in the Year despite intensifying market competition.

Operational Highlights

FY2022 marked a landmark Year in Computime’s transformation to universalize smart and sustainable living through technologies, products, and manufacturing solutions.

In particular, the Group has taken a significant step towards sustainability by purchasing an additional 62.9998% interest in Braeburn Systems LLC (“Braeburn”), an American branded technology and product company focusing on energy-saving technologies and smart HVAC controls, at a consideration of US$10.3 million. Upon closing, the Group had an accumulated total of 90% of membership interests in Braeburn. Given its unique positioning and capability, the investment is expected to broaden the Group’s client reach and product portfolio, increase its regional market penetration, drive economies of scale, and, most importantly, strengthen its Software-as-a-service (“SaaS”) and Platform-as-a-service (“PaaS”) capability so that it can provide customers with better solutions and user experience. These, in turn, should boost margins and provide business visibility and sustainability in the long run.

To satisfy the growing order demand while supporting its servicing and geographical development, the Group has also put significant effort into diversifying and expanding its global manufacturing footprint. In addition to its China presence, the Group has steadily grown to the Asia Pacific with sites in Malaysia and Vietnam. During the Year, the Group also established its first manufacturing plant in Mexico and laid the foundation for the development of a Center of Excellence (an engineering center) in Romania.

Mr. AUYANG Pak Hong Bernard – Chairman and Chief Executive Officer of Computime Group Limited, said, “Despite market headwinds, we are delighted to see Computime moving assuredly towards a technology, brand, and manufacturing company as well as a smart and sustainable living enabler. Looking ahead, the Group will continue to invest in new technologies and platforms, including Artificial Intelligence, Machine Learning, AIoT, robotics, cloud computing, and more, in order to develop smarter, more environmental-friendly, and interconnected solutions for our branded partners and end customers. We will also maintain our sharp focus on our core, surrounding our business, people, mindset, and innovation, so that we can create greater and sustainable values for our stakeholders.”

About Computime Group Limited

Computime Group Limited is a leading smart and sustainable living enabler, offering customized, turnkey design and manufacturing solutions to its established and diversified list of clients. Through its bespoke IP, strong research and development capabilities, as well as established brands, technology, and manufacturing platforms, the Group has also launched its own line of proprietary products under the brand SALUS in the European and North American markets.

 

 

 

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Qudian Completes the Optional Repurchase of 1.00% Convertible Senior Notes due 2026

XIAMEN, China, July 5, 2022 /PRNewswire/ — Qudian Inc. (“Qudian” or the “Company”) (NYSE: QD), a consumer-oriented technology company in China, today announced that it has completed the previously disclosed optional repurchase of its 1.00% Convertible Senior Notes due 2026 (CUSIP No. 747798AB2) (the “Notes”). The repurchase right expired at 5:00 p.m., Eastern Daylight Time, on Thursday, June 30, 2022. Based on information from Deutsche Bank Trust Company Americas as the paying agent for the Notes, all of the outstanding Notes, or US$47.5 million in aggregate principal amount, were surrendered on a valid basis and not withdrawn prior to the expiration of the repurchase right. Accordingly, the aggregate cash purchase price of the Notes was US$47.5 million. The Company has accepted all the surrendered Notes for repurchase and forwarded cash in payment for the total amount to the paying agent for distribution to the applicable holders. As a result, there are no outstanding Notes as of the date hereof.

About Qudian Inc.

Qudian Inc. (“Qudian”) is a consumer-oriented technology company in China. The Company historically focused on providing credit solutions to consumers. The Company is exploring innovative consumer products and services to satisfy Chinese consumers’ fundamental and daily needs by leveraging its technology capabilities. In March 2022, it launched a ready-to-cook meal business catering to working-class consumers in China.

For more information, please visit https://ir.qudian.com.

Safe Harbor Statement

This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates” and similar statements. Among other things, the expectation of its collection efficiency and delinquency contains forward-looking statements. Qudian may also make written or oral forward-looking statements in its periodic reports to the SEC, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about Qudian’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: Qudian’s goal and strategies; Qudian’s expansion plans; Qudian’s future business development, financial condition and results of operations; Qudian’s expectations regarding demand for, and market acceptance of, its products; Qudian’s expectations regarding keeping and strengthening its relationships with customers, business partners and other parties it collaborates with; general economic and business conditions; and assumptions underlying or related to any of the foregoing. Further information regarding these and other risks is included in Qudian’s filings with the SEC. All information provided in this press release and in the attachments is as of the date of this press release, and Qudian does not undertake any obligation to update any forward-looking statement, except as required under applicable law.

For investor and media inquiries, please contact:

In China:

Qudian Inc.
IR team
Tel: +86-592-596-8208
E-mail: ir@qudian.com 

The Piacente Group, Inc.
Jenny Cai
Tel: +86 (10) 6508-0677
E-mail: qudian@tpg-ir.com

In the United States:

The Piacente Group, Inc.
Brandi Piacente
Tel: +1-212-481-2050
E-mail: qudian@tpg-ir.com

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Penta Security Demonstrates Industry-leading WAF and Smart Single Sign-On Solution at the Vietnam Security Summit 2022

SEOUL, South Korea, July 4, 2022 /PRNewswire/ — Penta Security, a leader in the enterprise cybersecurity industry in South Korea, showcased its award-winning web application firewall WAPPLES and iSIGN+ at the Vietnam Security Summit 2022. Hosted by the Ministry of Information and Communications and co-organized by IEC, this year’s event offered visitors the opportunity to engage with Penta Security’s product offerings on-site. 

As one of the sponsors of this event, Penta Security exhibited its web and authentication security solutions as part of introducing the revamped enterprise cybersecurity solution package. “Our products are widely used by companies that require comprehensive coverage for all attack patterns on known and zero-day vulnerabilities with an easier and faster installation process,” said DS Kim, CSO of Penta Security. “Marking our 25th anniversary in the industry, we believe that setting new standards for a robust enterprise cybersecurity environment is key to meeting the challenges ahead.”

Given that businesses in healthcare and financial services industries must comply with data privacy regulations that mandate identity and access management, Penta Security emphasizes the importance of deploying an all-in-one secure authentication solution like iSIGN+ to help businesses reduce the number of attacks by allowing limited access to employees with one set of credentials. Moreover, increased cyber attacks targeting web applications highlight how crucial it is to secure paths to the network in advance. 

Penta Security maintains that building a proper enterprise cybersecurity architecture from the start is the only way to eliminate risk factors and stay on top of cyber attack trends in the digital transformation period. In an upcoming seminar in Jakarta, Penta Security will be focusing on explaining ways to overcome rapidly changing security challenges by conducting a cyber-resilience assessment customized to each business. For more information, please contact global@pentasecurity.com

About Penta Security

A global leader in web, data, and IoT security with 25 years of expertise in powering secured connections, Penta Security is the top cybersecurity vendor in Asia, as recognized by Frost & Sullivan. Its web application firewall WAPPLES has been the market leader in the Korean market for 13 consecutive years since 2009 and later dominated the entire Asia-Pacific region by obtaining the largest market share since 2016. Since then, it has gained a presence in Europe, the Middle East, and North America. For more information on Penta Security, visit pentasecurity.com. For partnership inquiries, email info@pentasecurity.com

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CCTV+: China’s first lady Peng Liyuan visits opera house in Hong Kong

BEIJING, July 4, 2022 /PRNewswire/ — Peng Liyuan, wife of Chinese President Xi Jinping, on Thursday visited the Xiqu Center in Hong Kong’s West Kowloon Cultural District, a venue for the art of Chinese traditional theater. 

She watched rehearsals of Cantonese opera performances and a Hong Kong orchestra at the opera house and spoke highly of the performances, calling the show a display of the charm of Chinese culture. 

During her visit, Peng also talked with young volunteers who were making traditional paper artworks. She encouraged Hong Kong’s younger generation to have an in-depth understanding of fine traditional Chinese culture and inherit and promote the culture.

Peng together with Xi left Hong Kong Friday after a two-day trip there for a meeting celebrating the 25th anniversary of Hong Kong’s return to the motherland and the inaugural ceremony of the sixth-term government of the Hong Kong Special Administrative Region.

 

Link: https://www.youtube.com/watch?v=xWiOKkXZM8s

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ARTERY AT-SURF-F437 Evaluation Board to Experience the Power of AT32F437

HSINCHU, July 4, 2022 /PRNewswire/ — In late 2021, ARTERY released its high performance AT32F435/437 MCU. Thanks to its rich on-chip resources, ultra-high integration and cost-effectiveness, the device has drawn the attention from an increasing number of engineers and microcontroller enthusiasts, gaining popularity among users since then. To offer a better experience to users, ARTERY has recently introduced AT-SURF-F437 evaluation board that is built around AT32F437ZMT7 microcontroller, which is designed to help users explore the outstanding features of ARM® Cortex®-M4 32-bit AT32F437 MCU and experience easy prototyping development. (Figure1)

Figure1. AT-SURF-F437 evaluation board
Figure1. AT-SURF-F437 evaluation board

Full-featured evaluation board

The AT-SURF-F437 is a full-featured evaluation board that integrates a wide range of functional components and transceivers, which are used to support rich peripherals and interfaces of AT32F437 to help expedite application development.

The AT-SURF-F437, based on AT32F437ZMT7 chip, incorporates SDARM, QSPI Flash and RAM, and an extensive range of peripherals including three LEDs, two USB micro-B and type A connectors, Ethernet RJ45 connector, digital camera module, microphone and audio input/output module, and microSD card interface. In addition, the board offers various communication interfaces such as RS-232, RS-485 and two CAN controllers, as well as 3.5-inch TFT-LCD touch screen. All this permits better user experience and helps users get a good picture of the power brought by the AT32F437 MCU.

High performance microcontroller

The AT-SURF-F437 is built around AT32F437ZMT7 microcontroller. The microcontroller, based on the industry-leading 55nm process, is powered by the high performance ARM® Cortex®-M4 core operating a frequency of up to 288 MHz. It embeds high-speed memories including up to 4032KB of Flash memory and up to 512KB of SRAM. The device also features a single-precision floating point unit (FPU) and digital signal processor (DSP). The AT-SURF-F437 evaluation board is designed to help users better experience these advantages which make the AT32F437 stand out among the application market.

2-in-1 product development platform

The AT-SURF-F437 comes with an embedded debugging/programming tool (AT-Link-EZ), allowing the simplicity of development, without the need of extra development tools.

The AT-Link-EZ is equipped with a micro USB port (linked to computer), multiple LEDs (indicating working status), communication interfaces (SWD, SWO, serial interface, NRST and BOOT0), power supply interfaces (3V3 and 5V). This tool, in conjunction with AT-SURF-F437, serves as a 2-in-1 embedded control platform that provides innovative solutions for applications.

Multi-function audio/video processing capability

The AT-SURF-F437 offers a digital camera module, microphone and audio input and output module.

For audio processing, the board supports two full-duplex I2S to be connected with the audio codec WM8988 (U11). It also has a power amplifier (on the back of the circuit board) to drive the speaker, 3.5mm LINE_OUT, microphone and 3.5mm LINE_IN input.

For image processing, it is based on a 3.5-inch 320×480 TFT-LCD capacitive touch screen (Figure2) that transmits image data in real time; The camera module is connected to the AT32F437ZMT7 via a digital camera module interface (CN3).

Figure2. AT-SURF-F437 with 3.5-inch 320x480 TFT-LCD
Figure2. AT-SURF-F437 with 3.5-inch 320×480 TFT-LCD

To help users get quick start with our board, a comprehensive set of documentation or development tools including user manual, design guideline and SDK have been made available from ARTERY official website. Our evaluation board kit is officially on sale for all users now. The package contains evaluation board, LCD, camera and USB cable (Figure3).

To purchase, please contact ARTERY sales (sales_artery@arterytek.com) or distributors.

Figure3. AT-SURF-F437 Standard packages
Figure3. AT-SURF-F437 Standard packages

 

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