Global insurtech bolttech’s new research examines the cyber protection gap across Asia Pacific’s emerging and developed markets.
bolttech found that although most consumers expect their households to face cybercrime, many overestimate how safely they behave online. This gap may explain why 39% report being victims, a risk made worse by AI-driven scams that are harder to spot.
The Asia-Pacific Cyber Safety Landscape 2026 report examines consumer cyber readiness across emerging and developed markets using five indexes – Experience, Habits, Response, Trends and Trust – offering a holistic view of how cyber risks are perceived and managed.
Conducted with independent research agency Blackbox Research, the study surveyed 3,850 consumers across 11 Asia-Pacific markets to assess online behaviors, experiences and attitudes toward cyber risk.
The findings reveal clear regional contrasts, with emerging markets such as Vietnam, the Philippines, Thailand and Indonesia reporting higher exposure to cybercrime and more frequent scam activity, while developed markets including South Korea and Japan record the lowest levels of trust in institutions and service providers to keep personal data safe.


